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How Emotional Intelligence Transforms Instructional Design – Insights from Zena Collins

Aug 14, 2025

When you think about becoming an instructional designer, your first thoughts likely drift toward tech tools, learning theories, and portfolio pieces. But as emotional intelligence expert Zena Collins revealed in her IDOL Presents session, there’s another layer that too often gets overlooked — and it’s a game-changer.

Zena’s talk wasn’t about yet another tool to add to your toolkit. It was about the emotional engine that drives effective collaboration, meaningful learner outcomes, and professional growth as an ID.

And yes, it starts with you.


“All emotion is data.”

Zena reminded us that emotions — whether it's a client’s hesitation or your own stress before presenting — aren’t obstacles. They’re information.

In her words: “No emotion is bad or good. All emotion is data.”

And if you know how to read it, you can become the kind of instructional designer who not only delivers effective training but also leads with empathy, builds trust faster, and navigates tricky client dynamics like a pro.


The 4 Emotional Intelligence Skills Every ID Needs

Zena shared the Mesquite model — a science-backed, skills-based framework of emotional intelligence (EQ) — and how it applies directly to ID work.

  1. Perceiving Emotions: Like noticing a client says “We’re flexible,” but their body language says otherwise. That subtle tension? A cue to ask deeper questions.

  2. Using Emotions to Facilitate Thinking: Feeling anxious before a project? Use that feeling to anticipate challenges — or redirect nervous energy into thoughtful prep.

  3. Understanding Emotions: Maybe your SME is short with feedback. Instead of taking it personally, ask: “What past experience might be shaping this response?”

  4. Managing Emotions: Projects don’t always go to plan. Being able to regulate your emotions (and help others do the same) keeps things moving forward instead of spiraling.


What Does That Look Like in Practice?

In one scenario, a health client insisted they were “flexible” — but their non-verbal cues didn’t match. Zena’s tip? Pause, ask what success really looks like, and lean into curiosity over assumption.

In another, a stakeholder joined mid-project and criticized everything. Instead of jumping into defense mode, the team held a “recalibration meeting,” using a simple emotional check-in to reset the tone and realign.

These aren't just soft skills. They're strategic ones. They make the difference between conflict and collaboration, misalignment and momentum.


Instructional Designers Are Emotional Architects

Zena framed it best: instructional designers aren’t just course creators. We’re partners in transformation. And to do that well, we need to read the room, earn trust, and create psychologically safe learning environments — for our clients, SMEs, and learners.

If you’ve ever felt frustrated by vague client feedback, or unsure how to handle tense project moments, this is your reminder: tuning into emotional intelligence is not a “nice to have.” It’s a must-have.


Want More Real-World Wisdom Like This?

Zena’s session is just one of many expert-led trainings featured in IDOL Presents — a free webinar series where industry leaders pull back the curtain on what it really takes to succeed in instructional design.

💡 Unlock the entire library of IDOL Presents recordings — including Zena’s full session — at idolcourses.com/presents

You’ll walk away with insider strategies, fresh perspectives, and a renewed belief that yes, you can do this.


Let emotional intelligence be your edge. And remember: every project isn’t just a design opportunity — it’s a relationship opportunity.

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